\u00cates-vous pr\u00eat \u00e0 entrer dans le monde de la vente sur Internet ? Shopify<\/a> Comme nous le savons tous, Shopify est devenu un outil incontournable pour les entrepreneurs souhaitant d\u00e9velopper leur boutique en ligne. Cette introduction \u00e0 Shopify vous guidera tout au long du processus, de l'ouverture d'un compte au lancement de votre propre entreprise en ligne. Vous d\u00e9couvrirez pourquoi Shopify a atteint une telle popularit\u00e9 et comment il peut vous aider \u00e0 concr\u00e9tiser vos aspirations commerciales.<\/p>\n\n\n\n Remarque\u00a0: ici, nous avons utilis\u00e9 le mot shopifying dans le langage courant de shopify. <\/p>\n\n\n\n D\u00e9bloquez votre boutique en ligne\u00a0: \ud83d\uded2 Inscrivez-vous \u00e0 Shopify<\/a> Aujourd'hui et commencez \u00e0 vendre !<\/p>\n<\/blockquote>\n\n\n\n Dans ce cours d\u00e9taill\u00e9, vous apprendrez les bases de Shopify et comment utiliser son interface conviviale. Nous vous aiderons \u00e0 configurer votre boutique, \u00e0 ajouter des produits et \u00e0 \u00e9tablir des options de paiement. Vous b\u00e9n\u00e9ficierez \u00e9galement de suggestions pour pr\u00e9parer votre grande ouverture et tirer le meilleur parti des fonctionnalit\u00e9s de Shopify. Que vous soyez novice en mati\u00e8re de commerce \u00e9lectronique ou que vous cherchiez \u00e0 accro\u00eetre votre pr\u00e9sence en ligne, ce guide vous donnera le savoir-faire n\u00e9cessaire pour commencer \u00e0 shopifier votre entreprise en toute confiance.<\/p>\n\n\n\n Shopify<\/a> is a comprehensive e-commerce platform that helps entrepreneurs to start, run, and grow their enterprises [1]. It\u2019s a user-friendly system that simplifies the process of developing an online store and selling things through a single, streamlined interface [2]. With Shopify, you can sell your products over many channels, including your own website, social media platforms, marketplaces, and even in physical locations [1] [2].<\/p>\n\n\n\n One of the primary advantages of Shopify is its all-in-one nature. It bundles numerous commerce operations into a single platform, allowing you to supervise the entire sales process with one admin interface [1]. This encompasses everything from receiving orders to analyzing post-sale data. The platform syncs your inventory and client information across all channels, making management a breeze [1].<\/p>\n\n\n\n Shopify is a cloud-based and hosted platform, which means it\u2019s secure and available from any compatible device with an internet connection [1]. This flexibility allows you to run your business from anywhere, giving you the ability to manage your store while on the road.<\/p>\n\n\n\n En quoi Shopify est-il diff\u00e9rent des autres solutions de commerce \u00e9lectronique ? Examinons quelques-unes de ses propositions de vente distinctives (USP) qui encouragent les entreprises en ligne \u00e0 le choisir en premier :<\/p>\n\n\n\n D\u00e9bloquez votre boutique en ligne\u00a0: \ud83d\uded2 Inscrivez-vous \u00e0 Shopify<\/a> Aujourd'hui et commencez \u00e0 vendre !<\/p>\n<\/blockquote>\n\n\n\n D\u00e9marrer votre aventure avec Shopifying est simple et sans risque. Avec un essai gratuit, vous pouvez d\u00e9couvrir les fonctionnalit\u00e9s et les capacit\u00e9s de la plateforme sans aucune obligation financi\u00e8re. Cela vous aide \u00e0 vous familiariser avec le syst\u00e8me et \u00e0 d\u00e9terminer s'il r\u00e9pond aux besoins de votre entreprise.<\/p>\n\n\n\n Aller \u00e0 https:\/\/www.shopify.com\/free-trial.<\/a> Enter your email address and click the \u201cStart free trial\u201d button [4].<\/p>\n\n\n\n You\u2019ll be asked a few questions to help Shopify get to know your business. Those in a hurry or wanting to explore alone can skip all of these [4].<\/p>\n\n\n\n Next, you\u2019ll need to inform Shopify where your firm is located. This is critical for effectively setting up your store, particularly in terms of taxes and shipping [4].<\/p>\n\n\n\n Once you\u2019ve done these essentials, you may create your Shopify account and start your free trial. Remember, your trial starts as soon as you sign up, not when you start working on your store, so make the most of it [4].<\/p>\n\n\n\n During your trial your store will have either a storefront password or an inactive checkout. This implies clients can\u2019t buy from your store yet. To start selling you\u2019ll need to erase the storefront password or activate your checkout by picking a premium plan [4].<\/p>\n\n\n\n Note you can set up a payment provider during your free trial to take money. And don\u2019t worry if you lose any work during the trial \u2014 everything will be saved when you upgrade to a paid plan [4].<\/p>\n\n\n\n You might be asked to prove your identification once you begin using Shopify and as your company expands. Usually, this occurs once your store turns a specific number of sales. Shopify will send you an email [5] and display a pop-up on your Shopify home page indicating this requirement.<\/p>\n\n\n\n You should respond as soon as you receive this inquiry. Your Shopify Payments account will be turned off momentarily unless your identification is confirmed. Fortunately, the verifying process is quick and simple [5].<\/p>\n\n\n\n You must enter your Social Insurance Number (SIN) or a government-issued photo ID in the Payment providers section of your Shopify admin [5] to confirm your identification.<\/p>\n\n\n\n Your administrative panel may also show a banner stating the Shopify Accounts team is doing a normal review. If you see this, click the \u201cContact Support\u201d button to find out what other information Shopify needs to confirm your account [5].<\/p>\n\n\n\n Les informations que vous devrez peut-\u00eatre fournir incluent\u00a0: Lorsque vous fournissez votre pi\u00e8ce d\u2019identit\u00e9 avec photo, assurez-vous que :<\/p>\n\n\n\n \u2014 Le recto et le verso de la carte d\u2019identit\u00e9 sont visibles. En suivant ces \u00e9tapes et en fournissant les informations n\u00e9cessaires, vous serez sur la bonne voie pour configurer et v\u00e9rifier votre compte Shopify. Ce processus contribue \u00e0 garantir la s\u00e9curit\u00e9 de votre boutique et \u00e0 renforcer la confiance de vos clients, \u00e9tablissant ainsi une base solide pour votre parcours de commerce \u00e9lectronique.<\/p>\n\n\n\n D\u00e9bloquez votre boutique en ligne\u00a0: \ud83d\uded2 Inscrivez-vous \u00e0 Shopify<\/a> Aujourd'hui et commencez \u00e0 vendre !<\/p>\n<\/blockquote>\n\n\n\n En suivant ces \u00e9tapes et en fournissant les informations n\u00e9cessaires, vous serez sur la bonne voie pour configurer et v\u00e9rifier votre compte Shopify. Ce processus contribue \u00e0 garantir la s\u00e9curit\u00e9 de votre boutique et \u00e0 renforcer la confiance de vos clients, \u00e9tablissant ainsi une base solide pour votre parcours de commerce \u00e9lectronique.<\/p>\n\n\n\n The Shopify admin\u2019s home page is your starting point. It gives you a quick snapshot of your store\u2019s recent actions and daily tasks [7]. On the right sidebar, you\u2019ll find a sales summary that you can adjust to show data from all channels or a specific one. You can also pick different time ranges to view your sales data [7].<\/p>\n\n\n\n The Home page also shows recent store activity, including app access granted, staff changes, and product publishing. If you want to see more, just click \u201cView all recent activity\u201d [7]. You\u2019ll also find notifications about sales that might need your attention, keeping you on top of your business operations [7].<\/p>\n\n\n\n One of the most useful features is the Today\u2019s Store action section. Here, you can see real-time details about your store\u2019s performance, including the total number of orders and live visitors [7]. This gives you an immediate sense of how your store is doing at any given time.<\/p>\n\n\n\n \u2014 Navigation: Navigating in the Shopify admin mostly comes from the sidebar. It provides you access to fundamental company elements such as orders, products, and clients. Sections for analytics, marketing, promotions, discounts, and settings [8] are also abundant. Recall that although most of a mobile device\u2019s capabilities are accessible, some \u2014 like dashboard customization \u2014 are only available on desktop [9]. Any modifications you make on desktop will, however, also show up in the mobile view.<\/p>\n\n\n\n Se familiariser avec ces principales caract\u00e9ristiques du panneau d'administration de Shopify vous aidera \u00e0 g\u00e9rer et \u00e0 d\u00e9velopper correctement votre boutique en ligne. Passez un peu de temps \u00e0 examiner chaque partie et \u00e0 personnaliser votre tableau de bord en fonction de vos besoins particuliers. Cela vous permettra de maintenir votre entreprise \u00e0 jour et de prendre des d\u00e9cisions judicieuses bas\u00e9es sur des donn\u00e9es en temps r\u00e9el.<\/p>\n\n\n\n D\u00e9bloquez votre boutique en ligne\u00a0: \ud83d\uded2 Inscrivez-vous \u00e0 Shopify<\/a> Aujourd'hui et commencez \u00e0 vendre !<\/p>\n<\/blockquote>\n\n\n\n Selecting the appropriate theme is absolutely vital while building your Shopify site. The Shopify Theme Store presents a large range of choices, including commercial themes produced by outside designers [11] and free themes made by Shopify. The Theme Store\u2019s search and filtering tools will help you identify the ideal theme for your company.<\/p>\n\n\n\n To identify themes with specific characteristics such as \u201cFAQ page,\u201d \u201cinstagram feed,\u201d or \u201cproduct filtering,\u201d search [11] for those aspects. The site also lets you browse themes by collection or industry to find designs that fit your store\u2019s style or specialization. Remember, nevertheless, that no theme is limited to any one sector; so, feel free to investigate possibilities outside your own field [11].<\/p>\n\n\n\n After choosing a theme, it\u2019s time to personalize it so your store distinguishes itself. Although Shopify\u2019s default themes \u2014 Debut or Dawn \u2014 offer some customizing choices \u2014 you could find them restricting if you\u2019re trying for a distinctive design [12]. Your store will want to really stand out by designing an aesthetically beautiful, unique shopping experience [12].<\/p>\n\n\n\n Personnaliser votre th\u00e8me n\u00e9cessite diff\u00e9rentes \u00e9tapes :<\/p>\n\n\n\n \u2014 Using the theme editor, you can customize portions for your page layouts, thereby controlling the appearance and feel of your store [12]. Avant de vous concentrer sur la navigation de votre boutique, votre th\u00e8me doit \u00eatre en place avant de vous concentrer sur la navigation de votre boutique. Trouver ce que les consommateurs recherchent rapidement et simplement d\u00e9pend d'une navigation bien organis\u00e9e.<\/p>\n\n\n\n To improve your store\u2019s navigation, add menu items. These link to different areas of your store \u2014 products, collections, webpages, blog entries, policies, or even outside websites [13]. Here\u2019s how you handle navigation:<\/p>\n\n\n\n \u2014 View and alter your online store navigation by visiting the Navigation page found in your Shopify administrator [13]. Tenez compte de ces id\u00e9es lors de la cr\u00e9ation de votre syst\u00e8me de navigation\u00a0:<\/p>\n\n\n\n \u2014 In general, you must build a page or collection before linking to it on your menu [13]. Choisir et peaufiner soigneusement votre th\u00e8me, ainsi que concevoir une navigation simple, vous aideront \u00e0 \u00e9tablir une entreprise en ligne professionnelle et conviviale qui se distingue de vos concurrents.<\/p>\n\n\n\n D\u00e9bloquez votre boutique en ligne\u00a0: \ud83d\uded2 Inscrivez-vous \u00e0 Shopify<\/a> Aujourd'hui et commencez \u00e0 vendre !<\/p>\n<\/blockquote>\n\n\n\n La cr\u00e9ation de votre entreprise en ligne d\u00e9pend essentiellement de l'ajout de produits \u00e0 votre boutique Shopify. Pour produire des listes de produits r\u00e9ussies, vous devez vous concentrer sur les facteurs importants qui attireront les consommateurs et am\u00e9lioreront la notori\u00e9t\u00e9 de votre boutique.<\/p>\n\n\n\n First, create intriguing product titles. Your title should include your brand name, then pertinent information including the product name, key descriptions (such as color, size, or dimensions), and any unique qualities [14]. Recall, in terms of titles, less is more. Try for clarity; steer clear of keyword stuffing.<\/p>\n\n\n\n Then write thorough product descriptions. Build on the material in your title to provide more background on your product\u2019s characteristics and advantages. Even though you should do so naturally, include keywords you want to rank for. Your explanation should address any questions clients may have and emphasize what distinguishes your product [14].<\/p>\n\n\n\n Product information can be added using up to 250 tags per item [15]. Tags, or searchable keywords, help consumers locate your products through your online business\u2019s search capability. They also assist with automated collection creation.<\/p>\n\n\n\n Keep your titles under 70 characters and descriptions under 320 characters to best maximize your product listings for search engines [15]. This guarantees that your text won\u2019t be cut off in search engine results, increasing the likelihood of possible consumers clicking on to your website.<\/p>\n\n\n\n Managing your Shopify store is heavily reliant on efficient product organization, especially given your large inventory. For this reason, collections are a great tool since they enable you to organize related items and give your store a more professional appearance [16].<\/p>\n\n\n\n Applying up to 60 conditions based on several criteria, such as product type, price, or vendor [16], will help you compile a collection. This adaptability allows you to arrange your goods in sensible ways for your specific inventory and business.<\/p>\n\n\n\n For larger stores, use subcollections. Usually including more specific criteria, these belong under primary collections and enable even more exact organization [16].<\/p>\n\n\n\n Collections serve more than only product classification; they can also be used deliberately to emphasize special offers. Organize merchandise on sale, brand-new arrivals, best sellers, or holiday promotions. For this reason, automatic collections \u2014 which can dynamically update depending on the conditions you define [16] \u2014 are especially helpful.<\/p>\n\n\n\n Lors de l'affichage des collections dans votre boutique en ligne, vous disposez de plusieurs options de tri :<\/p>\n\n\n\n Produits les plus vendus (sur la base des commandes de tous les temps) By default, products are sorted alphabetically by title, but you can change this to better fit your store\u2019s needs [17].<\/p>\n\n\n\n Organizing your products successfully has several benefits. It improves your store\u2019s SEO, enhances the user experience, and increases efficiency in handling your inventory [16]. Well-organized collections make it easier for customers to find what they\u2019re looking for, possibly leading to increased sales and customer satisfaction.<\/p>\n\n\n\n D\u00e9bloquez votre boutique en ligne\u00a0: \ud83d\uded2 Inscrivez-vous \u00e0 Shopify <\/a>Aujourd'hui et commencez \u00e0 vendre !<\/p>\n<\/blockquote>\n\n\n\n Your two major choices for payment setup for your Shopify store are either Shopify Payments or outside payment providers. The simplest approach to handling credit and debit cards with CVV numbers [18] is Shopify Payments. To turn it on, go to your Shopify settings\u2019 Payments page. Review your eligibility and bank account criteria [18] before you start.<\/p>\n\n\n\n Don\u2019t use Shopify Payments? Not to panic. Shopify lists more than one hundred different credit card payment options [19]. From the Payments tab in your Shopify administrative, you may modify or activate your payment provider. Remember that at one moment only one credit card payment source can be active [19].<\/p>\n\n\n\n You will need to supply some information while configuring your payment provider. The relevant information for Shopify Payments depends on your store\u2019s location. To prevent any later verification problems, be sure you fully and correctly complete the form [18]. Should you be enrolled as a registered company, you still have to supply personal information for an account representative [18].<\/p>\n\n\n\n For those in the US who use Shopify Payments to receive payouts, two-step authentication is required. Your payouts may be suspended without it [18].<\/p>\n\n\n\n If you are working with a third-party provider, you may have to send and confirm your bank account information to them before you begin to receive payments [19]. It\u2019s a smart idea to ask your chosen provider about their specific criteria.<\/p>\n\n\n\n Once your payment source is set up, you should concentrate on streamlining your checkout system. Window shoppers become buyers at the checkout; hence, it\u2019s important to get it perfect [20].<\/p>\n\n\n\n Built-in tools meant to increase conversions, including auto-fill and express checkout options like Shop Pay and PayPal [20], Shopify Checkout has These tools allow consumers to go through the payment procedure quickly and without effort.<\/p>\n\n\n\n Customizing its style with the checkout and accounts editor will help your checkout really represent your brand [21]. You might choose a new font, alter colors, or add your company logo. Just keep the design simple and straightforward to read; you want to avoid distracting consumers from finishing their purchase [21].<\/p>\n\n\n\n Shopify provides checkout extensibility for more evolved customizations. This lets you use a set of strong apps and branding tools [20] to make code-free modifications. To raise your average order value [20], you might include bespoke banners, gift notes, or even product upsells.<\/p>\n\n\n\n Should you be on the Shopify Plus subscription, the Checkout Branding API [21] provides even more personalizing choices. This lets you make sophisticated branding changes that truly will make your checkout stand out.<\/p>\n\n\n\n Think about the mobile experience while personalizing your checkout. On mobile devices, the order summary and discount code field are by default concealed; nevertheless, consumers may readily expand this information [21]. If you would want, you can have this setting always show the whole order summary.<\/p>\n\n\n\n Recall that even if personalizing is fantastic, it\u2019s crucial to monitor how these modifications influence consumer behavior. Adding pixels to your checkout can let you see where consumers might be slipping off [20].<\/p>\n\n\n\n En ajustant soigneusement vos choix de paiement et en rationalisant votre processus de paiement, vous aiderez \u00e0 offrir une exp\u00e9rience de marque fluide qui motivera les consommateurs \u00e0 finaliser leurs achats.<\/p>\n\n\n\n You really should run your Shopify store through its paces before opening your virtual doors to consumers. Order processing, inventory, shipping, email notifications, and taxes \u2014 all of which depend on your checkout process \u2014 can be guaranteed by including test orders [22]. This stage is crucial for spotting and resolving any flaws or conflicts that can cause cart abandonment, therefore impacting approximately 70% of online shopping carts on e-commerce sites [23].<\/p>\n\n\n\n Vous disposez de plusieurs options pour ex\u00e9cuter ces tests\u00a0:<\/p>\n\n\n\n \u2014 Any store can utilize Shopify\u2019s Bogus Gateway \u2014 a payment system \u2014 to generate test orders free from fees. Every order you create when active serves as a test order. Just ensure the test purchase value exceeds the equivalent of $1.00 USD in any currency [24]. Lorsque vous testez votre processus de paiement, assurez-vous de v\u00e9rifier les \u00e9l\u00e9ments suivants\u00a0:<\/p>\n\n\n\n Les tarifs d'exp\u00e9dition sont affich\u00e9s correctement sur la page de paiement. Il est temps de proc\u00e9der \u00e0 quelques derni\u00e8res inspections pour garantir que tout est en ordre \u00e0 l'approche du jour de votre lancement.<\/p>\n\n\n\n \u2014 Edit and proofread all of the material on your website. Examine product descriptions, site copy, button text, and footer information for accuracy, spelling, and grammar. Key is consistency, so take into account using journalistic style guides and brand voice standards [23]. Tester compl\u00e8tement votre boutique et effectuer ces derni\u00e8res inspections vous aideront \u00e0 \u00eatre pr\u00eat pour un lancement r\u00e9ussi. Rappelons que l\u2019objectif est de fournir un environnement d\u2019achat impeccable et sans erreur qui motive les consommateurs \u00e0 finaliser leurs transactions.<\/p>\n\n\n\n D\u00e9bloquez votre boutique en ligne\u00a0: \ud83d\uded2 Inscrivez-vous \u00e0 Shopify <\/a>Aujourd'hui et commencez \u00e0 vendre !<\/p>\n<\/blockquote>\n\n\n\n D\u00e9marrer votre aventure Shopifying pourrait compl\u00e8tement transformer votre entreprise Web. De la cr\u00e9ation d'un compte \u00e0 la personnalisation de votre th\u00e8me et \u00e0 la rationalisation de votre processus de paiement, ce guide complet vous a guid\u00e9 \u00e0 travers les \u00e9tapes cl\u00e9s de l'ouverture de votre entreprise. Ces directives et cette attention particuli\u00e8re aux d\u00e9tails peuvent vous aider \u00e0 r\u00e9ussir sur le march\u00e9 impitoyable du commerce \u00e9lectronique.<\/p>\n\n\n\n N'oubliez pas que l'ouverture de votre boutique n'est que le d\u00e9but. Si vous voulez prosp\u00e9rer, vous devrez garder un \u0153il sur le succ\u00e8s de votre boutique, pr\u00eater attention aux commentaires des clients et apporter des modifications. La plateforme solide et le vaste \u00e9cosyst\u00e8me d'applications de Shopifying vous offrent les moyens de vous d\u00e9velopper et d'\u00e9voluer avec votre entreprise. Avec de l'engagement et la bonne strat\u00e9gie, votre entreprise Shopifying peut devenir une destination en ligne dynamique pour les consommateurs du monde entier.<\/p>\n\n\n\n [1] \u2014 https:\/\/www.shopify.com\/blog\/what-is-shopify<\/a> Vous aimerez peut-\u00eatre aussi,<\/p>\n\n\n\n\n
Notions de base sur Shopify : ce que vous devez savoir<\/h2>\n\n\n\n
Pr\u00e9sentation de la plateforme de commerce \u00e9lectronique<\/h3>\n\n\n\n
Arguments de vente uniques de Shopify<\/h3>\n\n\n\n
\n
Offering these special advantages helps Shopify establish itself as more than just an e-commerce platform. This is a whole business solution that will help you set your store apart, raise sales, strengthen brand recognition, develop consumer involvement, acquire a competitive advantage, and raise conversion rates [3]. Shopify offers the tools and capabilities to enable you to flourish in the ever-changing realm of online commerce, regardless of your degree of experience or desire to expand your current business.<\/li>\n<\/ol>\n\n\n\n\n
Cr\u00e9er votre compte Shopify<\/h2>\n\n\n\n
Inscription pour un essai gratuit<\/h3>\n\n\n\n
V\u00e9rification de vos informations<\/h3>\n\n\n\n
\u2014 Preuve de propri\u00e9t\u00e9 de l\u2019entreprise : une copie num\u00e9ris\u00e9e des documents prouvant que vous \u00eates propri\u00e9taire de l\u2019entreprise.
\u2014 Preuve d'identit\u00e9 : une copie num\u00e9ris\u00e9e d'une pi\u00e8ce d'identit\u00e9 avec photo \u00e9mise par le gouvernement (passeport, permis de conduire ou carte d'identit\u00e9 nationale) appartenant au titulaire du compte, au titulaire de la carte de cr\u00e9dit ou au propri\u00e9taire de l'entit\u00e9 de l'entreprise.
\u2014 Proof of Address: A recent document (dated within the last three months) showing your personal home address, not the business address [5].<\/p>\n\n\n\n\n
\u2014 L\u2019image est en couleur, pas en noir et blanc.
\u2014 Le document complet est inclus (les scans avec des coins coup\u00e9s seront rejet\u00e9s).
\u2014 All information is clear and readable. [6]<\/p>\n<\/blockquote>\n\n\n\n\n
D\u00e9couverte du panneau d'administration de Shopify<\/h2>\n\n\n\n
Pr\u00e9sentation du tableau de bord<\/h3>\n\n\n\n
Caract\u00e9ristiques principales<\/h3>\n\n\n\n
\u2014 Search Functionality: The search bar at the top of the administrative interface is a useful tool. It\u2019s simple for locating sales channels, apps, items, pages, and other data. Pro tip: To access the search bar from anywhere in the administrative [7], use keyboard shortcuts Command + K (Mac) or Ctrl + K (PC).
\u2014 Apps and Sales Channel: Sales channels and apps are found on your administrative side-bar. Along with any apps you have installed, you will find sales channels including Online Store, Point of Sale, and Buy Button. For rapid access, you can even \u201cpin\u201d your preferred apps and channels [8].
\u2014Customizable Dashboard: Key performance indicators about your store\u2019s state are shown here. This view allows you to view the metrics that are most important to you in a custom way. To add, delete, or reorganize metrics, click \u201cCustomize,\u201d then use the \u2014 MMetrics library sidebar [9].
\u2014 Live View: Live View allows you real-time awareness of the activities in your store. On a particular day, you can view a map displaying the sites of recent visitors and orders, visitor and session counts, and daily order volume [10].
\u2014 Analytics: The dashboard shows many reports \u2014 including total sales, online store sessions, returning customer rate, conversion rate, average order value, and more [10] visually.
\u2014 Store Activity Log: Every activity you or your team takes in the Shopify admin is noted in a Store Activity Log. It includes the date, time, and person, app, or channel that participated in the activity [8].
\u2014 Alerts Feed: This function alerts you to relevant, time-sensitive information or necessary actions in your store. These warnings are received by the store owner and staff members with relevant rights [8].<\/p>\n\n\n\n\n
Configurer votre boutique en ligne<\/h2>\n\n\n\n
Choisir et personnaliser les th\u00e8mes<\/h3>\n\n\n\n
\u2014 Change the general parameters that control the appearance and use of your theme [12].
\u2014 Use a page builder tool such as Shogun Page Builder to generate all the primary Shopify pages comprising your online store, enabling more advanced customization [12].
Recall that driving up conversions and simplifying your work depend on a pleasing, useful, and mobile-friendly theme [12]. Customizing your theme will help you create a shopping experience that distinguishes you from your rivals.<\/p>\n\n\n\nAjout de pages et de navigation<\/h3>\n\n\n\n
\u2014 Click \u201cAdd\u201d to add a fresh menu item; then, \u201cSave\u201d or \u201cSave menu[13].
\u2014 Click and hold the handle icon (\u283f) next to any menu item to reorder it; then, drag it to a new location [13].<\/p>\n\n\n\n
\u2014 Any accompanying menu items will similarly be erased should you remove a resource utilized in your navigation [13].
\u2014 Drop-down menus will be provided when objects are nested under main menu items. Removing a parent item will, however, also remove all nested objects [13].
Especially when making several changes, keep in mind that you should routinely save your modifications. Shopify caps you at 200 changes before requesting that you save your menu [13].<\/p>\n\n\n\n\n
Ajout et gestion des produits<\/h2>\n\n\n\n
Cr\u00e9er des listes de produits<\/h3>\n\n\n\n
Organiser avec des collections<\/h3>\n\n\n\n
\n
Titre du produit (alphab\u00e9tique ou alphab\u00e9tique invers\u00e9)
Prix \u200b\u200bdu produit (le plus \u00e9lev\u00e9 ou le plus bas)
Date d'ajout (la plus r\u00e9cente ou la plus ancienne)
Manual sorting (based on your preferences) [17]<\/p>\n<\/blockquote>\n\n\n\n\n
Configuration des paiements et du paiement<\/h2>\n\n\n\n
Mise en place de prestataires de paiement<\/h3>\n\n\n\n
Personnaliser le processus de paiement<\/h3>\n\n\n\n
Pr\u00e9paration du lancement<\/h2>\n\n\n\n
Tester votre boutique<\/h3>\n\n\n\n
\u2014 Turn on test mode from your Shopify administrative if you are utilizing Shopify Payments. This lets you run both successful and unsuccessful transactions to test several possibilities [25].
\u2014 Real Payable Provider: Another way to arrange a test order is to use a legitimate money source, then instantly cancel and reimburse the transaction. Be advised, too, that the payment processor may charge fees; some of these expenses could not be reimbursed should you provide a refund. [22] [24].<\/p>\n\n\n\n\n
Des codes de r\u00e9duction peuvent \u00eatre ajout\u00e9s au panier. Les clients peuvent modifier le contenu de leur panier. Des m\u00e9thodes de paiement courantes sont disponibles.
Le suivi de la progression des commandes est une option.
La page de contact est facilement accessible.
Des alertes par e-mail automatiques sont d\u00e9clench\u00e9es lors de l'achat.
Language selectors, currency switchers, and international shipping policies are working (if relevant) [23].<\/p>\n<\/blockquote>\n\n\n\nV\u00e9rifications finales<\/h3>\n\n\n\n
\u2014 Technical Audits: Search for DNS mistakes and broken links. See image rendering and mobile responsiveness. Run your site on several browsers and mobile devices to see if there are any browser- or device-specific issues. [23].
\u2014 Make sure your analytics tools are set up starting on day one. Though you can also like to use tools like Google Analytics and Google Search Console, Shopify Analytics are incorporated into the platform. As your company expands, these will offer insightful analysis of your visitors and consumers, thereby guiding your decisions on upgrades [23].
\u2014 View your storefront first to be sure your password protection is off. Click the eye icon in your Sales Channels section of your Shopify admin to view your store as consumers will [25]. Hover over the online store.
\u2014 Remove Password Protection: Your online store is automatically password secured throughout your free trial. Either from your Themes page or the Preferences page under Online Store in your Shopify admin, you can delete this password when ready to open [25].<\/p>\n\n\n\n\n
Conclusion<\/h2>\n\n\n\n
FAQ<\/h2>\n\n\n\n
\n
En effet, vous pouvez commencer par une p\u00e9riode d'essai gratuite pendant laquelle le premier mois ne co\u00fbte que 1,00 USD. L'essai gratuit dure trois jours et ne n\u00e9cessite pas de carte de cr\u00e9dit. L'inscription vous permet d'accepter que Shopify vous envoie des e-mails marketing.<\/li>\n\n\n\n
Acc\u00e9dez \u00e0 votre interface d'administration Shopify et cliquez sur \u00ab Ajouter une page \u00bb dans Boutique en ligne > Pages pour concevoir une page de destination d'inscription par e-mail. Par exemple, intitulez votre page \u00ab Inscription par e-mail \u00bb, puis saisissez les informations ou instructions requises. Pour un code HTML personnalis\u00e9, cliquez sur \u00ab \u00bb dans l'\u00e9diteur de page pour acc\u00e9der au mode d'\u00e9dition HTML.<\/li>\n\n\n\n
R\u00e9fl\u00e9chissez aux strat\u00e9gies suivantes pour commencer \u00e0 g\u00e9n\u00e9rer des ventes sur Shopify\u00a0: \u2014 \u2014 Utilisez des fen\u00eatres contextuelles cibl\u00e9es pour convertir le trafic.
\u2014 Avec des alertes sur site, engagez vos clients.
\u2014 Cr\u00e9ez un plan de marketing par e-mail.
\u2014 Encouragez vos proches \u00e0 publier votre boutique sur les r\u00e9seaux sociaux.
\u2014 Placez des signaux de confiance explicites sur votre site Web.
\u2014 Collaborez avec des blogueurs pour promouvoir votre boutique ou vos produits.
Investissez dans des campagnes de publicit\u00e9 sponsoris\u00e9e.<\/li>\n\n\n\n
Visitez le site Web de Shopify et sous \u00ab\u00a0D\u00e9marrer\u00a0\u00bb, cliquez pour cr\u00e9er un compte Shopify. Vous devrez choisir un nom distinctif pour votre boutique, enregistrer votre adresse e-mail et g\u00e9n\u00e9rer un mot de passe. Vous devrez \u00e9galement r\u00e9pondre \u00e0 plusieurs questions concernant votre entreprise et fournir des informations personnelles.<\/li>\n<\/ol>\n\n\n\nR\u00e9f\u00e9rences<\/h2>\n\n\n\n
[2] \u2014 https:\/\/www.forbes.com\/advisor\/business\/software\/what-is-shopify\/<\/a>
[3] \u2014 https:\/\/webinopoly.com\/blogs\/news\/what-is-a-shopify-unique-selling-proposition-plus-15-examples?srsltid=AfmBOoqI0RpFtDIU6tPbnHJFABOfQRNgWuFjS1dRcVVlLprWbdmDSfwn<\/a>
[4] \u2014 https:\/\/help.shopify.com\/en\/manual\/intro-to-shopify\/pricing-plans\/free-trial<\/a>
[5] \u2014 https:\/\/avada.io\/shopify\/docs\/how-verify-identity-shopify.html<\/a>
[6] \u2014 https:\/\/community.shopify.com\/c\/blog\/shopify-payments-account-verification-documents-troubleshooting\/ba-p\/1315412<\/a>
[7] \u2014 https:\/\/firebearstudio.com\/blog\/shopify-admin.html<\/a>
[8] \u2014 https:\/\/help.shopify.com\/en\/manual\/shopify-admin\/shopify-admin-overview<\/a>
[9] \u2014 https:\/\/help.shopify.com\/en\/manual\/reports-and-analytics\/shopify-reports\/overview-dashboard<\/a>
[10] \u2014 https:\/\/blog.coupler.io\/shopify-dashboard\/<\/a>
[11] \u2014 https:\/\/help.shopify.com\/en\/manual\/online-store\/themes\/choose-themes<\/a>
[12] \u2014 https:\/\/getshogun.com\/learn\/shopify-theme-customization<\/a>
[13] \u2014 https:\/\/help.shopify.com\/en\/manual\/online-store\/menus-and-links\/editing-menus<\/a>
[14] \u2014 https:\/\/soona.co\/blog\/ultimate-guide-to-shopify-listing-optimization<\/a>
[15] \u2014 https:\/\/help.shopify.com\/en\/manual\/products\/add-update-products<\/a>
[16] \u2014 https:\/\/tiny-img.com\/blog\/organize-products-shopify\/<\/a>
[17] \u2014 https:\/\/help.shopify.com\/en\/manual\/products\/collections\/collection-layout<\/a>
[18] \u2014 https:\/\/help.shopify.com\/en\/manual\/payments\/shopify-payments\/setting-up-shopify-payments<\/a>
[19] \u2014 https:\/\/help.shopify.com\/en\/manual\/payments\/third-party-providers\/configuring-providers<\/a>
[20] \u2014 https:\/\/www.shopify.com\/enterprise\/blog\/customize-shopify-checkout<\/a>
[21] \u2014 https:\/\/help.shopify.com\/en\/manual\/checkout-settings\/customize-checkout-configurations\/checkout-style<\/a>
[22] \u2014 https:\/\/community.shopify.com\/c\/technical-q-a\/how-can-i-test-my-store-before-launching-it\/m-p\/2047046<\/a>
[23] \u2014 https:\/\/www.shopify.com\/blog\/shopify-store-launch-checklist<\/a>
[24] \u2014 https:\/\/help.shopify.com\/en\/manual\/checkout-settings\/test-orders<\/a>
[25] \u2014 https:\/\/help.shopify.com\/en\/manual\/intro-to-shopify\/initial-setup\/setup-prepare-for-launch<\/a><\/p>\n\n\n\n